Our brand.
We reimagined our future, by rebuilding our identity. Beyond design. From the inside out.
Our brand provides clarity and confidence, focusing on enhancing lives, creating a place of opportunity, being open, supportive and optimistic, inspiring confidence and placing New College Lanarkshire (NCL) back in to the heart of the community.
It makes a bold cultural statement and looks outward, towards the changing external landscape. It creates strong foundations for social justice, whole-person education and our communities.
Here you will find not just our brand guidelines and branded templates, but answers to frequently asked questions and much more.
Discovering the essence of who we are. Our DNA.
Our Purpose, Mission and Values.
We advocate social justice, enable whole-person education and partner to release potential within our communities. Bringing Education Closer.
Our look and feel.
Voice and Tone
This guide will help you produce accurate and consistent content. It sets out our ‘house style’ for grammar, spelling and punctuation.
Logo
Here you will find information about our brand family from sizing and positioning our logo to requesting design material. The guidelines include links to our brand assets and templates.
Font
A very limited number of fonts are used by New College Lanarkshire in promotional materials and for day-to-day business. Here you will find information about our corporate font and how you can access it.
Colour
Colour is an important and integral part of our brand. The following information will help you understand how to use our colour palette to its full potential.
Media
Photography is one of the most effective and memorable ways we can reflect our brand personality and communicate our purpose, mission and values. We have provided guidelines to help you when selecting the right media.
Files and Templates
The files linked to from this page are available to NCL staff and procured designers only.